About
Hi, I'm Papiya Rani Majumder.
I run Google Ads, Meta Ads and SEO for businesses worldwide, and I treat every account as if the money were my own.
I run Google Ads, Meta Ads and SEO for businesses worldwide, and I treat every account as if the money were my own.
Most accounts I inherit are not broken because nobody is working on them. They are broken because the measurement underneath them was never verified, so every decision after that point was made on bad data.
My work starts there: prove what a conversion is, prove it is being counted once, then structure the account so budget follows intent and margin. That is how a sweater brand went from 443% to 625% ROAS, and how a garage-door company gets leads at $5.36.
I work directly with owners and marketing leads. No account-manager layer, no reporting theatre.
Google Ads · Google Shopping · Performance Max · Microsoft Ads · Meta Ads · GA4 · Google Tag Manager · Google Search Console · Google Business Profile · Looker Studio
These are the rules I apply to every account, whether the budget is $500 a month or $50,000.
If the conversion data is wrong, every optimisation after it is guesswork, and automated bidding will scale the mistake. I verify measurement before I touch a bid.
Reach is easy to buy. I structure accounts so budget concentrates on the searches and audiences that show real buying intent.
Before increasing budget I check whether budget is actually the constraint. Often the real ceiling is structure, creative or landing-page speed.
Cost per lead, cost per sale, ROAS, and what changed since last month. No forty-page dashboards designed to look busy.
Free 30 minutes. Bring your numbers, I'll bring an honest opinion.